Blogging

Content Marketing

Develop A Content Publishing Calendar For Your Blog

Blog

Creating a content calendar that includes matching promos, helps ensure that you meet business goals, such as list building. When you plan your written content, match it to an existing or new opt-in freebie.

This will help grow your list and create multiple points of entry. You can also match written content to other types of promos, according to your goals.

Write it all on your content calendar so you can remember what purpose each item serves.


By the way, if you are serious and want to take your blogging to the next level, check out the Rapid Blogging Blueprint. This is a premium level training that takes you through each and every step of setting up your own highly profitable blog and profiting from it. You can check it out here.


OK, let’s look at how you can flesh out your content marketing calendar.

Set Your Goals

Email Marketing

A few goals you might set are to expand brand awareness, promote thought leadership, increase word of mouth, get more leads, or make sales.

Determine what tactics work best for your audience. For example, sharing an informative article you published on “Huffington Post” can help spread thought leadership.

A funny meme can help you get more likes, shares, retweets, and spread brand awareness.

Product & Freebie Benefits

Content Publishing

The best way to ensure that your content works with your products and freebies is to get familiar with them.

Whether it’s your product, an affiliate product, or an opt-in, you must know how it will benefit your people.

In other words, you must know “what’s in it for them” and what problem it solves.

Plan Publishing Frequency

Content Marketing

Always publish to your website first and foremost. It will serve as the hub of your business and support content will lead visitors back to the site.

Begin by planning to add three to five new pieces of website content per week. Then, decide where you want to publish related content that drives traffic back to your “new” website content.

If you add “supporting content” on social sites, you can safely plan on adding something several times per day. Make sure each addition is “fresh”; otherwise, you will lose followers, instead of gaining opt-in subscribers.

Create, Curate, Or Contract

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You’ll want to create some of the content yourself, but content can also be easily be curated or contracted out.

There are a lot of places where you can buy private label rights (PLR) content. You can also hire a writer through a company like All Custom Content.

Another option is to collect related bits of information from multiple places to create something new.

Write it Down

Email Marketing

Once you have created your plan, write it down.

You can use a spreadsheet or even a Google Calendar. The WordPress Editorial Calendar plugin can also help you pre-schedule and keep track of your website’s content.

Begin planning your content at least three months before you intend to use it. This includes your written content (website posts, articles, reports, tweets, etc.) and any items that support or promote it, such as opt-in freebies, memes, info graphics, videos, etc.

All of this is content, so it makes sense to plan a week or more at the same time. Planning this way helps to ensure that you have every piece of content needed to meet your goals. In this case, the main goal focuses on growing your mailing list.

Post Content Regularly

Content Publishing

Posting content on a regular basis is important. When you post unique content in a variety of places, it gives your audience more opportunities to see what you’re publishing and promoting.

Doing it once or inconsistently won’t get you the exposure you want. Forgetting to update your blog is not going to encourage more traffic to your opt-ins and build your list.

Therefore, stick to your plan and ensure that you add new, relevant content on a regular basis.

Website/Blog

Content Marketing

Content comes in many forms. Add a variety to keep readers’ interest and meet their needs. Inform and educate your audience with relevant audio, video, memes, infographics, charts, interviews, how-tos, statistics, and more.

You can curate, create, or contract the content you need that matches with the information that is important to your audience.

What’s important is that you post something regularly, at least three times a week, to drive traffic to the content and the related opt-in offer.

Social Media

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Each social media platform has a different “personality” so it’s important to post regularly. It’s also important to look at your analytics so you can identify when your audience is most active and reading.

On most platforms, posting three times a day is a good rule of thumb.

However, check the rules and “best practices” at each platform to get recommendations specific to that site.

Email

Email Marketing

Don’t neglect to email your subscribers regularly about new content on the website or provide them with exclusive info related to that content.

Ask subscribers to “share” the website content with their friends, associates, and even customers/clients, when appropriate.

The bottom line is that if you want to make profits regularly, you need to write content regularly, and regularly ask for it to be shared.

Enlist the help of your subscribers and reward them for that assistance with a special offer just for them.

Guest Posting

Content Publishing

To get more traffic and opt-in subscribers from your guest posts, link to an opt-in that is relevant to the audience in your author profile or byline.

This gives you a huge incentive to guest post exceptional content frequently.

Guest posting provides multiple benefits to all parties. So, consider accepting guest blog posts from trusted, experts and associates in your niche. It’s an effective way to get more content on your site.

This is a win-win-win opportunity when you post on a regular basis.

Providing content for a variety of locations helps to increase targeted traffic and targeted traffic increases opt-in rates. The more you publish, the more people read your quality content and see your opt-in offer…unless your headlines aren’t persuading viewers to click to read more.

And remember, if you want to know the best way to get started with blogging you can check out Rapid Blogging Blueprint, a premium training on creating and monetising a blog the right way.

Or you can simply click on the featured resource below for a free Blogging Fundamentals report; download, read it and take action 😊

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Landing Pages

3 Types Of Affiliate Marketing Landing Pages

Affiliate Marketing

As an affiliate, your job is to connect buyers and sellers. You’re a middleman. That means you have the power to decide where you send the visitor when they click on your links.

Of course, you will already have picked your niche and found a hungry market, right? If not, you can find out more down below 😊

When you’re out on the social networking sites like Twitter, Facebook, Instagram or Pinterest, you will be linking the readers to a specific landing page.

The landing page is the initial place your traffic goes to – and there are different strategies involved in courting them to a sale.

Product Sales Page

Landing Pages

The first place you can send someone is directly to the product. You can grab an affiliate link to your favorite product, go directly onto Instagram or Facebook, and write a short review with your thoughts.

You can do it in a shorter sense on Twitter. With Pinterest, you could write a blurb that gets them to click through.

But this strategy isn’t something you can build a long-term business on. It offers some benefits, but nothing that allows you to comprehensive conversions over time. For that, you’ll want to send them to your blog or squeeze page.

Blog Post Page

Affiliate Marketing Niche

A blog landing page allows you to really go into depth on a subject with a product review that exhaustively answers all questions or doubts that the person may have.

It puts them in your environment, where they’re also exposed to other posts and ads you have on your site.

Make sure you have an opt-in form on this page so you can grow your email list, and embedded links to various offers in your post. If these links are to affiliate products, you can ‘pre-sell’ the product in the article and then they will be much more likely to buy the product when they get to the sales page.

Squeeze Page

Niche Marketing

A squeeze page doesn’t give you as much opportunity to convert the visitor into a sale right at that specific moment in time, but it does give you the ability to court the customer for weeks and months (if not years) afterward.

As stated in the previous section, an even better combination is to use an opt in form on your blog, so that you have the ability to give your comprehensive review and collect the contact information of your visitors.

The blog post page and squeeze page are examples of bridge pages in affiliate marketing and they are critical to your ongoing success because the biggest drawback to affiliate marketing is that you don’t get to build a list of prospects and/or buyers; these will be exclusive to the product vendor whose product(s) you are sending traffic to.

So, ideally you would never send traffic direct to the affiliate product sales page, but to some kind of bridge page where you can capture their details before you send them to the sales page.

That way you are building your list and maybe getting some nice affiliate commissions into the bargain 😊

Of course, the key to your online success is always testing and tracking. You want to see which of these landing pages delivers better results for you and then ramp up those efforts.

Then, once you find the one(s) that have the best returns for you traffic-wise, you want to take those pages and split test them to see if you can boost conversions by tweaking small elements to the page.

That might include colors, headlines, order buttons, text versus graphic links, and more. There are tools you can get to actually track it for you and rotate the pages for you automatically.

So, you know where to send traffic to, but do you know the best niches to target with affiliate marketing? Let’s take a look…

What Are The Top Affiliate Marketing Niches?

Affiliate Marketing

The top niches aren’t specific to affiliates versus product creators.

They’re all going to be the same. But some allow affiliates to make more money because they combine tangible and digital opportunities.

Bear in mind that all these can be further split up into sub-niches and the further you drill down into a niche, the more targeted your audience will be, albeit a smaller audience.

Dating

Relationships are one of the top niches online – people wanting to meet compatible matches and people wanting to save their existing relationships.

But there aren’t as many tangible items you can promote in this niche. It’s primarily info product related.

But this isn’t really a problem as there are some very good products or courses out there that you can promote if you are thinking about going into the dating niche

Money

Money is a similar niche that primarily has digital info product courses available to promote.

But keep in mind that these two top niches have courses online that pay out a nice amount per sale – and plenty of people searching for them online.

You can target people wanting to save money, people wanting to get out of debt (not the best if they are suffering with this) or those wanting to make money (could be online or offline).

Diet

Diet is a sub-niche of the health and fitness niche and is one that’s evergreen in nature, suitable for both genders and many age groups – plus it offers a bevy of opportunities to sell both digital and tangible items.

There are many online digital courses to help with weight loss, and many of them cater to a specific audience, like baby boomers or women.

On the tangible side, you could promote many things in the diet niche on sites like Amazon. You could do a review of an info product course and then pair it with tangible promotions for things like treadmills, elliptical machines, DVD exercise sets, Kettlebells, supplements and more.

Personal Development

Self-help is a popular niche. People are looking for more mindset advice – stress relief, for example.

You can pair an info product course promotion with the promotion of items like soothing candles, supplements, stress-busting gadgets, and even massage technology.

There is also the option to find coaching programs in this niche which will inevitably sell for a much higher price and therefore higher commissions for you.

Insomnia

Insomnia is a popular niche. Sleep disorders are very common and there are both digital and tangible products available for you to promote on your site.

Along with a digital course, think of tangibles like better bedding, soothing CDs, sleep masks, white noise machines, sleep supplements, and more.

A review site would be a great idea for many of these items; write a review, send traffic to the article and link out to the product(s).

Coffee

Coffee and other gourmet foods are popular.

When you have someone who is an enthusiast for coffee, they’ll spend top dollar on a variety of things – from courses teaching them about the topic to special tangible items like coffee grinders, brewers, beans, and more.

The coffee niche has exploded in recent years so this is one to definitely look into if you are interested in this kind of niche.

Parenting

Parenting is a popular niche, too. This is a niche where moms and dads like to get advice on raising their kids, but they also have many tangible items to buy like nursery furniture, toys, educational items, clothes and more.

It is also an evergreen niche because people will always be having kids!

Once again, it may be good to drill down a bit deeper such as pregnant moms, single moms, bringing up teenagers etc.

Pets

Pets are great affiliate niches – and you can specialize in one that you enjoy – dogs, cats, and tropical fish being the most popular.

You can buy both info products on things like how to care for tropical fish – and tangible items like fancy aquariums, fish food and tank décor.

And let’s face it, most pet owners are fanatical about them; some probably treat them better than their kids 😄

Homeware

Household items are a big niche – and this goes for both indoor and outdoor.

Homeowners are always buying like blenders, vacuums, lawnmowers, sheds, gardening supplies and more.

They also buy info products to go with them, like how to grow tomatoes – and you could sell everything from the seeds to the pots they grow in!

If you want to know more about affiliate marketing, then check out the featured resource below for a free report; download it read it and take action 😊

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blog posts

How To Make Money With Your Free Blog Posts And Articles

blog posts

As a marketer, are you one of those who has a blog or not?

Some marketers don’t use a blog to build their brand or visibility but rather prefer to use more direct response type marketing techniques and have a website to showcase their products with great sales pages and they constantly send paid traffic to those pages.

However, most marketers probably try to incorporate some type of blog into their business to try to gain some visibility using SEO and get some free traffic from the search engines to build the KLT (Know, Like Trust) factor.

Visitors will consume their content, come to think of them as someone they can trust, and will be much more likely to buy from them in future. This takes longer than the direct response marketer but is infinitely cheaper and is a good model for someone just starting out who may have limited capital to put into their business.

It’s the second type of marketer to whom this article is addressed.


By the way, if you are serious and want to take your blogging to the next level, check out the Rapid Blogging Blueprint. This is a premium level training that takes you through each and every step of setting up your own highly profitable blog and profiting from it. You can check it out here.


blog post ideas

I’m constantly amazed at how marketers seem to think free content and paid content are two entirely different things. The fact is your most successful blog posts and newsletter articles can make you more money than many of the products you’ve promoted or created in the past an it is super quick to do this and costs you nothing, so what are you waiting for?

The key is to pay attention to how your content is received.

Repurposing content is hardly a new strategy, but it mainly focuses on creating a video from an article, and then extracting the audio from the video, plus perhaps creating an infographic covering the main points so you now have 4 pieces of content instead of just one.

This works great for building brand awareness across multiple platforms and can indirectly lead to sales.

But now let’s take that strategy and put it on steroids and make it a much more direct way to make sales; after all, you are in business to make money!

So, this content repurposing strategy is designed to specifically make you money from your previous content!

ideas for blog posts

Look back at your posts from the past year and see which ones gained the most attention. Which ones did people comment on and forward to others the most?

And don’t just look at blog posts but look at your posts on social media too; these are great because you get instant feedback if it resonates with your audience.

For example, a little 200-word FB post that people are engaging with and liking the content is trying to tell you that you’ve struck gold.

If it’s a longer article, maybe a blog post and it gets great feedback, even better.

You might choose to expand that article into a full-blown product and sell it or you could use it as a lead magnet that leads to a high-ticket offer (either yours or an affiliate offer).

blog post examples

And talking of lead magnets…

If you are producing free reports as lead magnets (and you should be using these to grow your email list) these are another potential untapped goldmine.

Take your most successful free reports and turn them into paid coaching programs. If you have 4 or 5 reports covering roughly the same topic, it is really simple to bundle them up and sell as a full-blown product.

Add some video and/or audio and some weekly/monthly webinars and you have your brand-new coaching program which has a much higher perceived value than a solely text-based product so you can now charge a premium price, all from existing free content!!

The other good thing about using these lead magnets is that you probably have links to offers peppered throughout these reports, so not only can you now profit from previously free material, but you can still profit from readers clicking on the links embedded into the reports.

blog post templates

Answer a customer’s question and then send that answer out to your list and see what happens. Do you get a lot of response? Bam! There’s another product waiting to be made.

This is such a simple way to do direct market research and you will know that the demand is there from your existing audience.

The point is to monitor the reception you receive on every piece of content you create, whether they’re posts, recordings, videos, launches, emails, reports or whatever.

If you’re not sure how something is being received, ask your readers what they thought of it.

Take the most popular topics and expand them or repurpose them into something else. You don’t have to continually come up with new ideas. Instead, figure out which ideas are working and then get most out of those.

And you can also purposely float your idea for a new product by creating a mini version of it as a post and then seeing how people respond.

Do you have 10 ideas for products? Create 10 posts, see which one is the most popular and start working on that product right away.

When creating the posts, if they are long, let’s say 1000 words or more, then offer the reader to download them as a convenient pdf. This is a type of content upgrade and they will need to give you their email address to get the report.

This way, you can easily see in your autoresponder which reports people are signing up for and start creating your product around those topics.

This stuff sounds simple and it is, but it also works so please don’t dismiss this strategy.

And because it is mainly using pre-existing content, you can be up and running in a matter of hours.

If you are just starting out and are building out your first blog, bear this in mind for the future.

And if you want to know the best way to get started with blogging you can check out Rapid Blogging Blueprint, a premium training on creating and monetising a blog the right way.

Or you can simply click on the featured resource below for a free Blogging Fundamentals report; download, read it and take action 😊

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content marketing

How To Make Your Blog More Appealing

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Every blogger who earns income from their blog knows that the only way you can make money is by getting and keeping the traffic coming. Without your readers, you wouldn’t be making money at all.

There are lots of ways to get them there, but the question is – how do you keep them returning?  If a reader isn’t impressed by your blog at all, then they’ll leave your blog, never to return again.

With them goes their blog’s traffic that you could’ve benefited from if they’d linked to you. Here are some tips to make your blog appealing enough to keep the traffic there to earn you some money.

Design

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The most common mistake some bloggers make is in their blog’s design. Blog readers not only look for interesting and informative content – they also want to come to an inviting space to read it.


By the way, if you are serious and want to take your blogging to the next level, check out the Rapid Blogging Blueprint. This is a premium level training that takes you through each and every step of setting up your own highly profitable blog and profiting from it. You can check it out here.


The blog’s design needs to be inviting to them and comforting. It’s crucial not to have anything that would annoy them to the point of leaving because they can’t stand it. Make sure you’re not annoying them with colored font that’s hard to read or a bunch of graphics that are too distracting.

A few animated graphics are fine, but don’t have flashing ads and glittering graphics detracting from your blog’s message – or your strategically-placed advertisements. 

It’s fine to use colored font for your posts, but make sure it’s easy to read. A pale yellow font color against a pure white background may be too difficult for the visitors to read. They shouldn’t clash with the background color either. Clashing colors can give visitors headaches, so they’ll leave your site without bookmarking it for a later visit.

Content

how to start blogging for profit

The other common mistake bloggers tend to make is with their content. Some bloggers don’t update very often. If you only post once a month, your readers will forget you’re there and won’t return to your site.

Post to your blog at least two to three times a week to keep human visitors and search engine spiders coming back.

Some bloggers also make the mistake of only providing text content to their blogs. Text posts are great, but mix it up a little every once in awhile with multi-media formats.  Provide some interesting pictures, audio files and videos. Offer a little variety and your visitors will come back to check and see what else you’ve been up to.

It’s also important to stick to your blog’s niche topic. If you’re blogging about Homeschooling, then stick to that topic. Providing information about a celebrity’s latest excursion will turn off your readers unless it somehow relates to homeschooling.

To make your blog successful in bringing you money, make sure you make the blog appealing to your readers.  If your readers keep coming back, your chances of making money from your ads and offers will increase.

Of course, having a good looking blog is only part of the puzzle. You have seen that you need great content to share with your readers but how do you go about finding and creating that content? Let’s take a closer look…

How To Find Great Content For Your Blog

content marketing

In order to make your blog a successful money making entity, you’ll need to get traffic to it and keep them coming back.

The best way to do this is to provide the best content you can in your niche and make it interesting to your blog readers.

Even the most successful bloggers start to run out of their own original content to post about. Some resort to scraping the bottom of the barrel to find things to discuss, but that ultimately loses them readers, which means less money streaming in.

Ideas

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Where do you find great ideas to post about?  There are actually many different things to use to get you out of your stuck-in-a-rut mode. These may be simple techniques to use, but they can be effective if used right. Here are some things to try the next time you get stuck for something to write about:

Scour the news sites – Search the news sites like CNN, MSNBC, and FOXNEWS and see if you can find a top story that you can blog about. Instead of just linking to the story, add your own accounting of it.

You can post about your personal feelings toward the story or ask your readers what their thoughts are on it. Just make sure the story somehow relates to your blog’s topic.

Check out your fellow blogger’s sites and see what they’re blogging about – It may seem unethical, but as long as you’re not stealing content, it’s perfectly acceptable to see what the community is interested in.

Is there a post that catches your eye?  Is there something you can add to that post?  A new spin you can put on it?  Media outlets always have an eye on the competition to see what others are doing – and you should, too!

Research

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Internet research – Do a search on the Internet for your blog’s topic. See what information you can come up with concerning your niche.

You may become inspired by something you’ve read there or you may think of some comments to post about it.

Check the video sites – YouTube has a zillion different videos out there that you can add to your blog.  See if you can find one that relates to your blog’s topic. Post the video to your blog and have your readers share their thoughts on it.

And what about podcasts or audio sites? You could try searching sites like Soundcloud to find audio to add to blog posts to enhance them for your readers.

Reviews

how to start blogging for profit

Consider doing reviews – Reviews can be a good filler to use while you try to get inspired again. Choose some articles, websites, books or whatever you can think of that’s related to your blog’s topic and post a review of it. If it’s a good review, add your affiliate link and make some money from your opinions!

Daily activities – Think about what happened within your day that you might be able to work into your blog as long as it’s relevant.

If your blog is about flowers and you happened to go for a walk and saw some flowers on the way, use that as your post. Let your readers know what kinds of flowers are seen in your neighborhood and if possible, take come pictures to add since visual stimulation enhances the reader’s experience.

You can easily get back your inspiration for your blog posting if you look to other sources. They can help you come up with ideas of what you can share with your readers or they can give you a nice filler until your personal inspiration comes back. Don’t lose readers just because you’ve lost your blogging muse!

If you really want to know more about the power of blogging, you can take a look at the Rapid Blogging Blueprint training course or if you just want a few pointers for now you can grab the featured resource below for a  free blogging report; download, read it and take action 🙂

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how to write blog posts

Why You Should Write Blog Posts On A Regular Basis

how to write blog post

If you are a blog owner, you should post articles and other content on your blog regularly. How often you should post depends on your niche and your following.

Of course, this doesn’t mean substituting quantity for quality; your content should always be top notch and be useful to your readers. Ideally this content should be something they would be willing to pay for!

You need to keep track of your visitors, where they are navigating to on your blog and how often they return. You do this by getting subscribers. Keep track of the percentage of subscribers and un-subscribers and this will be an indicator of how often to post to your blog.

If you notice there are a lot of people who unsubscribe from your blog on a daily basis, this is usually an indicator you are posting too much.

Keep an eye on this for a while and change the frequency at which you post to your blog. Not posting often enough is usually the problem blog owners have though.


By the way, if you are serious and want to take your blogging to the next level, check out the Rapid Blogging Blueprint. This is a premium level training that takes you through each and every step of setting up your own highly profitable blog and profiting from it. You can check it out here.


Another problem bloggers run into is creating content that is intriguing and “draws a reader in” to want to read more. Sometimes it is hard to think of ways to do this and bloggers continue to just post information about their niche, products, or services.

You are supposed to do this, but there are other techniques to grab a reader’s attention. For instance, you want the blog to be personable and write in such a way it is like you are talking to the reader.

Tell A Story

write blog posts

You can write a story of something that happens to you each day, or a current event that is happening in the world.

These stories are great to add to your blog but do remember you want the content to be evergreen. If you are not sure what that means, you create content without mentioning specific dates.

You also write it as if it just happened. This will make the content seem very current.

All you really need to do at this point is create a bunch of stories of events in your life and have them scheduled to post on your blog.

You can also schedule them to be announced on your social media accounts.

Schedule Your Content

how to write blog posts

The best results come from having your content scheduled a week or more ahead of time. It is recommended to create about seven to ten articles beforehand.

Then when you are ready and have content prepared and edited, schedule the dates they should be posted. WordPress has a feature where you can do this.

Now as your content gets published, it will post at the selected date and time you scheduled it to. When your readers look at it, they will see content being frequently posted and know you are constantly updating your blog.

But just posting to one blog may limit your audience. There are many other people who use other blog software such as Blogger.  It is a good idea if you only have WordPress to have a blogger account.

Having more than one blog can seem like a chore; however, there are a variety of tools out there to help you keep both filled with content.

You will find some tools that can be set up to post to each blog simultaneously. You also have plugins in WordPress that will allow you to do this as well. It cuts down the time it takes to post to all of your accounts separately.

Spread The Word

how to write blog post

Now that you have this established and set up, you will find you need to let people know you are posting to your blog and also let some people know that you have a blog in the first place.

Using tools and plugins available on the web and on WordPress can do this. There are tools when you make a blog post, it will automatically Tweet the announcement or update your status on Facebook.

Nothing is exactly automatic, but there are tools out there, which allow you to schedule your posts ahead of time. So as you plan your business and what you are going to write, you can add these posts to a tool and schedule the date and time you want people to see it.

On a side note, you want to schedule the times to reflect the time of day at which most people will see your posts.

Always remember, people want instant gratification. Depending on your view, some people believe there is no way to have it while others know there is.

You want to be the person who always finds a way to satisfy this part of our nature as humans. Those are the people who see much success as in sales increases, more fans, and even more ideas.

Initially, everything you do to keep your blogs and social media current is a lot of work. Once you have a system going and have all your tools are set up you will then be able to spend less time on your blog and social media as the tools will work for you and not against you.

You will also notice you have more time on your hands to create awesome content your fans will love.

Remember that planning ahead of the game will allow for the smoothest experience running your own business.

Being consistent and updating everything from your blog to your social media accounts on a regular basis pays off handsomely in the end.

You will shortly begin to realize how often to post to your account by the number of fans you gain and even the amount you lose. And once everything is set up to work for you, you will see how well it pays off.

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Use Blog Challenges To Coach New Online Marketers

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If you’re an Internet marketer who teaches Internet marketing to others, it’s important to help the readers of your blog learn how to adapt to a blogging ritual seamlessly.

Blogging is one of those tasks that many new marketers jump into without understanding how it works. They know they need to blog (because all of the top successful marketers do), and maybe for a few days – or even weeks – they stick to it religiously.

They blog like clockwork, logging in every day, knowing just what they want to say. And then the day comes when it all fizzles out. One day they log in and they’re stumped.

They sit there staring at the screen, unable to decide what they’re going to blog about. Sometimes they start swiping other people’s content because they don’t want to lose the momentum of posting daily.

They might grab something from an article directory or buy some PLR content and use it as is. This is where they start getting lazy, not because they want to be, but because they’re simply lost on what topic to discuss.

Others don’t want to neglect their blog – but the formidable task of trying to juggle a myriad of Internet marketing items on their to do list prevents them from getting to their blog – they’ve backburnered it and soon it’s forgotten and stagnant.

You can host a blog challenge for your readers that will help them in any niche! Whether they’re marketing bloggers, or they have a blog on gardens, insomnia, or dating – your challenge will help them take action, stay committed and view you as a leader.


By the way, if you are serious and want to take your blogging to the next level, check out the Rapid Blogging Blueprint. This is a premium level training that takes you through each and every step of setting up your own highly profitable blog and profiting from it. You can check it out here.

OK, let’s crack on…

What Blogging Challenges Do Your Readers Suffer From?

blogging to make money

You should be able to listen to your subscribers and see some common themes among them when they come to you with blog problems. If you don’t have subscribers yet (that you know of since many are lurkers), then you might have to read other blog comments or look in forums to see what issues people have.

Finding topics is a common problem for many bloggers. People sit there staring at their screen, or they go to someone else’s blog to see what they’re talking about.

They key is to help them learn how to find topics – how to dig up new slants and fresh ideas and give commentary on them.

Understanding how to review products is another basic issue for marketers who are inexperienced with blogging. They don’t know how to review products so that they will be interesting to blog readers.

Making an engaging connection is a big deal – and so many marketers falter with this. Everyone wants to see blog comments or get emails about how amazing their blog post was!

Monetizing their blog post could be an issue. You wouldn’t believe how many bloggers are sitting there wondering why their blog isn’t making money, when the only problem is, they forgot to add links!

Consistency is probably the number one problem, though. People get sidetracked and for some reason, their blog – what should be their “home on the ‘net” – is what usually suffers.

Preparing Your Blog Challenge Ahead Of Time

how to start blogging for profit

Hosting a blog challenge is a great way to get a ton of branding for your blog, as well as traffic and comments for it, too. You want to go into this well-prepared, not floundering right alongside your readers – they’re expecting you to guide them!

First, announce the date ahead of time. Get everyone geared up to participate. Have them sign up – either simply by announcing their participation in the comments section of your blog, or by having them sign up to your email autoresponder list.

You should give them approximately two to three weeks’ notice so that they can wrap up their projects or get organized. Sometimes they simply want to motivate themselves to participate, or be talked into it by fellow marketers.

Let them know what the basic challenge will be. Create a list of rules, but don’t make it so stringent that people feel like labeling themselves failures. You want to inspire them and encourage them to keep going even if they miss a blog post.

Map out your helpful blog posts that you’re going to create along the way. You will be blogging daily to give tips and ideas, share your own entry to the challenge, and create a space for them to discuss it and encourage each other.

Some people might want you to create a forum for the discussions. Keep it on your blog. As the host of the challenge, your blog will benefit from the traffic and conversations taking place.

Give them any tools and tutorials you think they’ll need. If your blog challenge is to have them get comments, then you might steer them towards something like Disqus and give a tutorial on how that works.

This is not only a good way to be a leader, but it can help you make affiliate sales of certain links for people’s blogs, like paid plugins or WordPress themes, for example.

Supporting Your Challengers

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As the host, it’s your job to support the people who are following you and participating in your challenge. Now if you have hundreds of people, it might be more difficult – in that case, you can just encourage people to support each other.

Allow them to share their blog post link. You can let them leave it in the actual comment as a live link, use a tool like Disqus, or just have their name hyperlinked to their website.

Visit their blog post and see how they’re doing. If you have tips, you might provide those to them, but not in the blog comments – do it privately using their contact form or email.

Leave a comment for them to show them they have traffic and encourage comments and sharing by others. By the time the challenge is over, they will have a thriving community – many will stay and at the very least, it shows search engines and new visitors that this person has an active blog!

Check in with those who stray. When everyone signs up, make a list of the name and email of the people participating. If you notice someone falling by the wayside, shoot them a friendly email of support. Sometimes they just need to be nudged.

Challenge Idea #1: Encourage New Media Formats

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Blogging isn’t just about text blog content, although that is the most prevalent for of blogging that there is.

You can host a challenge that urges participants to get used to multiple media formats.

You always want them to have text as a staple, but you might make an “Audio Blogging Challenge” or a “Video Blogging Challenge.”

This will get people out of their comfort zones, but it will help them learn how to cater to many of their subscribers across the board. When the challenge is finished, they’ll be able to use more than one format and switch things up for their audience.

Challenge Idea #2: 1-A-Day Affiliate Marketing Reviews

blogging to make money

Because affiliate marketing can be so profitable through the use of a blog platform, it’s important that you help your readers learn how to master this.

When you review a product, you should personalize the review, share the specifications of the product, and add some consumer commentary.

For your affiliate blogging challenge, have some guideline steps like this:

  • Pick one product over $25 (or $50 or $100 or whatever)
  • Make sure it’s rated at least 4 stars
  • Write a review of at least 500 words per blog post
  • Each blog post should have specs, pros, cons, and consumer insight
  • Blog posts should have at least 2 hyperlinks to product (*Optional – 1 hyperlink to a top competitor product)

These kinds of details will help them from getting stuck trying to decide between one product and another. It also gives them guidance on the structure of the blog post.

Challenge Idea #3: Thought-Provoking Shareable Content

how to start blogging for profit

These are fantastic challenges to do on your blog. The concept of this challenge is pure 100% quality. You’re asking your readers to create blog posts that knock the socks off of their readers.

This isn’t about monetizing the exact blog post – but it can result in increased income because they gain a loyal following. This is definitely one you’ll want to give them time to map out a couple of weeks ahead of schedule.

This should be their very best work. It can be a combination of media formats, any length – or a length you require – but it should definitely provide lots of value for their own readers.

The goal here is to make sure they have their social networking buttons working. You want their visitors Tweeting, Google + sharing and Facebook sharing these blog posts because they’re that good.

Challenge Idea #4: Curated Blog Content

blog

Curation is a buzzword in marketing circles, but it’s a fantastic way to build a blog readership! First, you need to explain to your readers what curation means. You don’t want them getting confused and swiping other people’s content and plagiarizing it.

Curation is when you act similar to how a museum curator acts – gathering pieces to represent a concept as a whole. The curator then provides commentary about the pieces to pull it all together.

Your blog curators won’t be lifting entire pieces from other bloggers. They’ll be taking one or two sentences as quotes and linking back to the original blogger. It doesn’t have to be a blog post that they’re curating, either.

They can curate a video from YouTube, a news story, or an audio file quote. Make sure they understand that it’s not about sharing someone else’s work – it’s about adding their own insight about that work and giving the original creator credit with a link.

Curation doesn’t always have to be positive. It can be a negative curation, where they’re showing poor examples of something. Just make sure they understand they might get some heat for this from the first author.

Challenge Idea #5: One Idea Fits Everyone

blogging

This is a good twist, but only if everyone is in the same niche. If you’re teaching other marketers, then this would be a viable possibility. If you have one in the gardening niche, another in dating and one in smoking cessation, this won’t work.

So let’s say you’re teaching the marketing niche. You would want to create an editorial calendar for the challenge. One each day (actually the day before), you would announce the topic for the next day.

Everyone in the challenge would write about that topic. It’s interesting to see what slants people have on issues. So for instance, you might have these on your list:

  • Top 5 Conversion Tips
  • Review of the Plugin ThriveLeads
  • Is JVZoo Better Than ClickBank?

Whatever topic you want to choose – see what the slants turn out to be after they are published. Don’t tell them what to write, just give them the basics. Your group will love being in these blog challenges and seeing their productivity soar!

By the way, if you want to know more about blogging the right way, why not check out the featured resource below for a free blogging report. Download, read it and take action 😊

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how to monetize blogging

Monetize Your Blog Using These 5 Proven Strategies

how to monetize blog

If there’s one mantra that every beginner marketer needs to repeat every single day, it’s this – “I only make money when I sell!”

It’s a simple truth, and yet, it’s often forgotten by marketers who miss the point as they bog themselves down with a myriad of inane details which are part and parcel of running an online business – but are not the MAIN THING.

They do their best to overdeliver insane value in an attempt to build trust and credibility with their audience. They’re in a constant content creation race as they try to outdo the competition.

They check off all the required boxes except the one which puts money in their pockets – selling.

They fail to keep ‘selling’ at the forefront of their minds and end up failing miserably at it. Now what they have are blogs with lots of content, but which are about as useful as a one-legged man at an ass-kicking contest.

Why are blogs an effective way to get started online anyway? Well, they are easy to set up and cheap. All you need is a domain name (use Namecheap) and hosting (use A2 or Siteground)

The secret to avoiding this problem will be to monetize your blog effectively. You have to sell, sell and sell some more to be profitable. How else will you make money?

Even if you’re displaying sponsored content on your blog, you’re still selling space on it for ads to appear.

Now, there are many monetization methods with varying degrees of efficacy. But ultimately, someone has to buy something (or click on an ad) for you to actually see money landing in your bank account.

And that’s what this article is all about. You’re going to learn 5 ways to transform your blog into a money-making machine with traffic pulling content that works round the clock for you.


By the way, if you are serious and want to take your blogging to the next level, check out the Rapid Blogging Blueprint. This is a premium level training that takes you through each and every step of setting up your own highly profitable blog and profiting from it. You can check it out here.

Selling Products As An Affiliate

how to monetize your blog

This is probably the easiest monetization method of the lot because all you’ll be doing is selling other people’s products and collecting commissions from the sales you generate.

You don’t need to worry about the tech details or customer service. Your focus is only on pre-selling and creating persuasive reviews.

There are several platforms that allow affiliates to promote products. The most common ones are Amazon, ClickBank, ShareASale, Rakuten and so on.

Once you’re registered with these platforms, it’s just a matter of adding your affiliate links (on your blog) to RELEVANT products in your niche.

There must be congruence with your niche and the products you’re recommending. You wouldn’t want to promote a herpes cream on a toy blog just because the cream has a high pay-out.

Ideally, you should promote a mix of both tangible and digital products. It’ll also be wise to promote products on different platforms. This will ensure that all your eggs are not in one basket.

Far too many bloggers rely entirely on Amazon Associates (with its paltry commission rates). Then they see their earnings dry up overnight if Amazon bans them from the platform.

Unfortunately, this happens all the time and the affiliates are not even given a reason as to why they were banned. The sheer indignity of it all.

Your takeaway?

Diversify, diversify, diversify.

Sell Your Own Digital Products

how to monetize blog

This is a highly lucrative way to generate an income from your blog. It’s more technical because you’ll need to set up a sales page, funnel, etc. You’ll also need to create a product and have good sales copy so that your sales conversions are high.

All this may seem like a lot of work… and it is… but the rewards are great.

You could do a lot of it yourself by using page/funnel builders such as Thrive Themes (now part of Thrive Suite), ClickFunnels, Optimizepress, Convertri etc. These types of software will help you immensely because they’re relatively simple and intuitive to use.

The truth is that you don’t need to do it all. The good news is that you can outsource the different parts of the process to freelancers on sites like Fiverr and/or Freelancer… while you only focus on what you’re good at…

… and when it’s all completed, you just put the moving parts together and VOILA! Your very own Frankenproduct that you can sell on your blog.

After all, with all the content you’re posting and the credibility/authority you’ve built, it’ll be much easier to sell a product created by you than by someone else, because your audience likes and trusts you.

When you’re creating and selling your own products, you’ll have a lot more flexibility and be in control of:

  • Product pricing
  • If it’s a one-time fee or a recurring monthly/yearly membership
  • The depth of the sales funnel (upgrades, downsells, etc.)
  • What the product will be about
  • Customer service

It’s more work, but it’s also more freedom from a business standpoint… and exponentially more profit, if you’re good at it.

Selling Physical Products

how to monetize blogging

This is similar to the earlier point, but now you’re selling physical products. You’ll need a store with a shopping cart that calculates shipping and so on. This is slightly more complicated because you’ll need to fulfil the orders.

You’ll have to decide if you’re selling print-on-demand products or dropshipping which are relatively hands-off processes… or will you be maintaining inventory and mailing the products yourself? Or will you use Fulfilment By Amazon (FBA).

There are several options here and you’ll need to do your research and see which method is best for your business. You don’t want to end up in a situation where you’re making lots of sales but the post office has become your second home.

Email Marketing

how to monetize your blog

It looks like no online marketing article can ever be complete without paying homage to email marketing – and that’s because it really does work. Unlike social media marketing which can be blocked by your audience, most people check their emails – and you want to show up there… to sell!

Yes! Don’t forget the selling… but always remember to deliver value in your emails. You’ll have to find the right balance here.

But first things first – you need to build a list from your blog.

The easiest way to do this will be to use software like Thrive Leads (now part of Thrive Suite) or Conversion Gorilla to display opt in forms, pop ups, scroll mats and so on. This is a fantastic software that most marketers will benefit from.

Another excellent plugin is Post Gopher. It allows your site visitors to download your blog posts as PDFs which they can read later – in exchange for their emails.

Now it’s just a matter of connecting your opt in form to a reliable autoresponder platform like Active Campaign and you’re good to go.

Active Campaign is one of the best autoresponders in the business and is one of the most powerful autoresponders out there for the price, and has powerful tagging and automation tools. As an alternative you could also check out Aweber.

All tech talk aside, just ensure that you have a way to collect emails on your blog and you have an autoresponder sequence in place to nurture the audience on your list.

Do remember to promote your own products (if you have any) or affiliate products in your emails.

Why?

Because you need to sell, sell, sell! That’s why!

Sell Your Own Skills As A Service

how to monetize blog

This point was saved for last because it has one downside.

As long as you’re providing a service which requires your direct involvement, you’ll be trading your time for money… which in itself places an invisible ceiling on your earnings, unless you have special royalty/commission arrangements in place with those who hire you.

Common examples of services are content writing, copywriting, graphic design, video creation and so on. These are time-consuming tasks. You could make top dollar, but ultimately, it’s still a job and not passive. But it’s your call.

You could also provide software as a service and still make a hefty chunk of change without much involvement.

Alternatively, you could be a middleman and use service arbitrage to sell services that others deliver. You’ll charge a higher rate and hire a cheaper freelancer to do the job for you.

You’ll then deliver that job to the person who hired you and you’ll pocket the difference. Of course, you’ll need to ensure that the freelancer did a good job before delivering the work, so that your reputation is intact.

Arbitrage is perfectly legal and people do it all the time.

In conclusion, the 5 methods above are really ALL you need to make six or even seven figures with your blog/s. You can apply 2 or 3 of the methods above and skyrocket your income in a couple of months.

Start working on them today… and remember to… SELL SELL SELL!

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email marketing

How To Get Visitors To Your Opt-In Page

Email

Despite the recent growth of various online marketing strategies such as social media, email marketing still remains to be the most effective marketing tool for websites. A mailing list is therefore one of the greatest assets a business can possess.

Building this list however is not an easy task. Some websites have even resorted to buying lists in a desperate attempt to increase their subscribers but in the end this proves useless and even damaging.

A good mailing list is one which a website has developed naturally. Such a list contains individuals who have a high potential of becoming loyal customers. To build a good mailing list you need an equally good, high conversion opt in page.

The first step in creating a successful opt in page is increasing the traffic to it. Without people visiting the page, you have no chance of building your list. Below are some helpful strategies through which you can boost the number of visitors visiting your opt in page.

Search Engine Optimization (SEO)

email marketing tips

To get as many people as possible to visit the opt in page, you need to put your website in front of as many eyes as possible. The best way of doing this is through search engine optimization.

The proper use of certain rich keywords and key phrases and providing value to your visitors through the content on the website are all effective SEO methods.

With an increased ranking, more web users will see your website and possibly visit it.

Paid Advertising

Email

If you are just beginning to build your mailing list, getting the traffic you need naturally can take time. To jumpstart the list, make use of paid advertising. You can advertise using Google, Bing or Facebook ads among others.

The advantage of paid advertising is that the traffic that you receive is still beneficial since the people who will click on the ad are those who are interested in what you have to offer.

Ensure that you have crafted your ads, especially those on Facebook, well enough so as to attract as many people as possible.

Social Media

email marketing

Facebook, Twitter and Google Plus are some of the best social media websites that you can use to triple the traffic being received on the opt in or squeeze page. Facebook is especially effective at this.

All you need to do is create a fan page and then get people to join it.

You can even use Facebook ads to get more fans. Frequently invite your fans to sign up for something and place the opt in page url where they can easily see it.

Be careful however not to spam your fans. Instead, strive to provide value and make offers that they cannot refuse.

Solo Ads

email marketing tips

This is another popular method of jumpstarting your list although you will have to pay for it. It involves using someone else’s list to market your website and create your own subscribers.

For instance, if your website is in the health niche, you can find a well-developed almost similar health website and then pay the site owner to email your content or offer to his list.

Of course, you can only use solo ads with other related websites. For those in marketing and business niches, a form of solo ads is Safe Swaps – http://safe-swaps.com

A word of warning though; not all solo ad vendors are made equal and there are a lot of poor providers out there so this is NOT for the novice marketer as you can lose a lot of money quickly. In all honesty, paid advertising via the likes of Google, Bing and Facebook are more reliable.

Forums

Email

Many websites owners do not realize the potential that forums hold in getting more people to visit an opt in page and subscribe to emails. You can easily build a list with hundreds of subscribers simply by using forums.

Just find a popular forum in your niche, sign up and then become an active participant. Answer and ask questions and contribute to discussions.

As you build your authority on a forum, more people will be curious to find out what you are offering.

Article Marketing

email marketing

Article marketing has long been said that it no longer works. However, it should still be part of your traffic generation strategy, as you’ll still get traffic from those searching for information around a particular topic.

This involves creating short articles, between 300 to 700 words and then posting them on various article directories. At the bottom of each article, you include a url to your opt in page.

To increase the number of people who follow the url ensure that the article contains helpful and informative content and use more than one article directory.

Even better, post the articles to directories in a certain niche rather than general directories. Here’s an article directory where you can submit your articles: http://ezinearticles.com

Press Releases

email marketing tips

Media releases are particularly effective at getting people to check out what you are offering.

To increase the effectiveness of press releases, create them regularly and submit them to different news websites.

Guest Blogging

Email

Get in touch with popular bloggers and ask whether you can submit a blog post.

Although you may not get paid for the post, you may be allowed to place a link to your website at the end of the article.

This tactic is all about exposure and you are borrowing the site owners expertise. The more popular the blog, the more traffic you will get.

Contests

email marketing

People love winning things, and a contest of any kind will receive a lot of attention.

Start a contest on your website and publicize it on social media and ask your fans to share it with their friends.

Ensure that the reward for the winner is appealing enough for people to want to participate.

YouTube

email marketing tips

YouTube is the most popular video hosting website. Take advantage of the millions of visitors who visit it every day to boost traffic to your opt in page.

Learn how to create a viral video that is both helpful and interesting. In the video and description, provide a link to the opt in page. You can also encourage people to share their video on their websites for more visibility.

In your effort to get people to visit your website, make sure that they are people who are likely to sign up. Hence your efforts need to be directed towards a specific target group. As you work within your niche, you attract relevant visitors who in the future can easily turn into paying customers.

After you have attained considerable traffic increases, remember that there is also the work of getting people to actually join your mailing list. But once you have established a steady stream of reliable traffic, you have tackled this major first step in email marketing.

If you want to know more about building your list after they have opted in, check out the featured resource below where you can get a free report about simple list building to expand your knowledge further.

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Which Type Of Blog Should You Create To Make A Profit?

blog

So, you have decided that you want to make money online and want to start with blogging. That’s great but do you know what type of blog you should be creating if you want to monetise it?

Before we begin, it is important to note that building a business around a blog is a great way to start a business and it is also very cheap to do so; all you need to start is a domain name and some web hosting so it is well worth giving it a try.

And if you have an existing business, why not incorporate a blog into that too to boost your earnings 😊

There are several different types of blogs out there. Not all will earn you money… and even those that you think will generate an income, might not – if you commit a few cardinal errors.

This article will shed light on a few types of blogs and what you can do with them. Instead of pigeonholing the blogs into specific categories, it’s important that you view them based on their income-generating possibilities rather than the purpose for which they’re built.


By the way, if you are serious and want to take your blogging to the next level, check out the Rapid Blogging Blueprint. This is a premium level training that takes you through each and every step of setting up your own highly profitable blog and profiting from it. You can check it out here.

OK, let’s crack on…

Personal Blogs

blogging to make money

These types of blogs have very low income-generating potential. Generally, they’re nothing more than online ramblings where you write about your thoughts and feelings on what’s going on in your life, etc.

You may have a readership that’s comprised of your friends, family and the occasional curious onlooker. Monetizing such a blog will be difficult unless you specialize in one topic and make most of your upcoming content about it.

For example, a lady who has a personal blog may decide to write about make-up tips and so on and start promoting cosmetics, skin care products, etc. It’s possible – but difficult to make money with this type of blog.

Niche-Specific Blogs

how to start blogging for profit

These are the most common types of blogs which are created to target a specific audience. If you wish to do affiliate marketing or sell your own products, you’ll want to create these niche blogs.

It’s important to get an umbrella domain for the market while you niche down. What does that mean?

Let’s assume you wish to create a blog on ‘homemade dog food’, buying a domain that’s too closely related to the niche such as DogFoodZone.com will stifle your growth. What if you wish to blog about dog training in future?

Instead, you may buy a domain such as HealthyPaws101.com (this domain is probably taken, but you get the idea).

By having a domain that is like an umbrella for the niche, you’ll be able to blog about other topics in the niche. After you’ve written about 200 articles on homemade dog food and you’re ranking well, what then?

Well, with the HealthyPaws101 domain, you can start blogging about puppy training. It will be a new category on your blog. As time goes by and you start going deep into each different and related category, you’ll have an authority site.

This is how authority sites are built. They’re just a niche sites that grew big.

Journey-Type Sites

blog

These sites are similar to personal blogs, but they have a purpose here. Let’s assume you’re overweight and decide to go on a weight loss journey. So, you start a blog to journal your progress and let people know what you’re doing.

When you have progress, you can share what tools and methods you’re using. If you’re following a program such as P90X, and losing weight, you can share your affiliate link to the Beachbody website and make commissions when others sign up.

You may also have links to products on Amazon. Maybe you’re using resistance bands, push up bars, yoga blocks, etc. Whatever you’re personally using, you can promote too – because it works for you.

Herein lies the crux of this type of blog – You MUST be making progress and succeeding for people to trust you.

It doesn’t matter if it’s an online marketing blog or a keto blog or even a calisthenics blog. You MUST have results for people to trust you. Your success and progress will spur them to trust your journey and do what you’re doing – and buy what you’re using.

Curation Blogs

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These are blogs with different topics that you’ll curate content from different sites.

You won’t need to create much content yourself… and will make most of your money from ads and affiliates who promote your site.

Beginners would do well to steer clear of these types of sites. You’re better off targeting one niche and building a brand and an audience.

Guest Post Blogs

blogging to make money

Similar to curation, but you’ll be vetting the different guest posts and only posting what’s relevant to your niche. This is more of a technique than a type of blog per se. Some blogs are totally made up of guest posts… while others have lots of content created by the blog owner and the guest posts are also thrown into the mix.

You’ll need to decide if you need guest posts to supplement your content marketing efforts or if you’d rather have a blog where all content is proprietary (with no need for outbound links).

Besides these types of blogs, there are blogs that are dedicated to teaching… or the pursuit of a certain lifestyle, etc.

At the end of the day, the fundamentals are the same when it comes to profitability. Your blog will need traffic… and once visitors reach the blog, it will need useful and entertaining content that promotes and sells products.

The profitability of a blog is dictated by its ability to sell. You’ll do that with affiliate links, product links, ads, and also build a list that you can re-market to in future.

While you don’t need all these components in place, you definitely need the list building and the links that translate to sales. Your blog only makes money when people buy from or through you.

Create a blog that people love because of its value… and they’ll trust you and buy whatever you recommend.

“Successful blogging is not about one time hits. It’s about building a loyal following over time.” – David Aston

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Affiliate Marketing

Becoming A More Effective Affiliate Marketer

Affiliate Marketing

If you are reading this post, you must already realise that affiliate marketing is one of the quickest and most lucrative ways to start an online business.

But it isn’t always as straightforward as it seems and we’re going to look at a couple of affiliate marketing strategies that you can use to boost your effectiveness as an affiliate marketer and these are based around the concept of SEO (search engine optimisation).

Firstly, we’ll take a look at keyword research to help you rank in Google and then we’ll look at best practices to set up your site so it can be easily found.

This may sound like affiliate marketing for beginners, but I reckon most would benefit from these 2 tips.

Sound good? Let’s dive right in…

Basic Keyword Research For Affiliate Marketers

Affiliate Marketing For Beginners

As an affiliate marketer, you want to learn the best ways to use keywords to help build your business. But if you don’t have any experience working with keywords, it can be a little confusing.

These helpful tips should assist you in being able to learn the best keywords and how to use them. First, you need the right tools to help you gather the best keywords.

These are called keyword tools and their purpose is to show you which keywords people are using to search for things.

If you’re just starting out, there are some great free and paid keyword tools you can use. One of the good free ones is Google AdWords. You can also use tools like Wordtracker, SEMrush, SpyFu, Ubersuggest, Wordze or Keyword Discovery.

Some of these have all free access, some free but limited usage offers and others are paid.

The Google AdWords Keyword Tool is very easy to use. When you pull up the screen, type the word or phrase you’re thinking of using on your website or blog. For example, if you’re selling acne products, you’d type the word acne in the box where you list the word or phrase.

When the words come up, you’ll see: acne, cystic acne treatment, adult acne treatment, best acne treatment, etc. The tool will show you if the competition is high, medium or low and what the volume of global and local monthly searches is.

One helpful tip is that you also want to cover other terms people would use to search for acne. To get other words people might be using, you can pull up an online thesaurus and type in acne.

You’ll get a response of: blemishes, pimple, skin inflammation etc. – and you can put those words in the keyword tool and see how they rank.

You want to make sure that you’re looking for both broad and longtail keywords. A broad keyword has the potential to bring more views to your site if you’re able to rank high for it.

These are words that people use when they’re looking for something but aren’t completely sure what they want. For example, someone might type in the keyword ‘shoes.’

When you’re doing keyword research, you also want to look for exact matches. An exact match is how it sounds. Your keyword or keywords exactly match what someone has typed into the search engine.

For example, if someone types in ‘black lamp’ and you have that as your keyword, it will lead them to your website or blog or ad.

You want to make sure that you use longtail keywords. A longtail keyword is a set of 3-5 words that are better targeted toward someone’s search because they’re more specific.

While ‘play guitar’ is an example of a keyword phrase, an example using longtail keywords would be ‘learn how to play guitar’ or ‘how to play guitar notes’ or ‘how to play guitar for kids’ etc.

Longtail keywords are important because you can get more traffic because you rank well – and you’ll end up with higher conversions.

OK, now let’s look at some ways to optimise your site with some basic SEO settings and we’ll assume that you are using WordPress to build your blog or website.

Basic Search Engine Optimisation For Affiliate Blogs

Affiliate Marketing Strategies

Some affiliates set up a blog and create lots of content – without ever learning the ins and outs of search engine optimisation. As a site owner, whether you have your own products or promote someone else’s, it’s important that you know SEO.

Make sure the settings allow search engines to index you. Inside the dashboard, you have the option to block access to your site by the search engines. This is under Settings and Privacy, so do a quick check to see if it’s set up correctly.

Give your site a title and tagline. Under the Settings tab again, you want to go into the General section. Here it says Site Title and Tag Line, you want to fill these spots in with relevant, keyword-based content that tells people what your site is all about.

In the Writing category under Settings, go to the bottom where it says Update Services. Find a good up-to-date Ping list and paste those URLs into this area. That helps other sites know when you have new content.

Categorize your blogs and deliver a good navigation system. When a visitor lands on your website, you want it to be sticky. Sticky means they stay around for awhile, not clicking out after they read one blog post.

With good navigation, like a list of categories and recent or popular posts in your sidebar (all done with widgets), you can let the visitors know there’s more good content they might like.

Go to the Settings section again and click on Permalinks. You want this option to be Post Name. This means that after your domain and the word blog, the URL will have the name of the post, like this: yourdomain.com/blog/keyword-relevant-blog-title.

Use both broad and longtail keywords in your posts and pages. Some affiliates make the mistake of trying to rank for the broadest keywords in their niche, like “health” or “diet.” It’s much easier to rank well in search engines when you use longtail keywords.


By the way, if you are serious and want to take your blogging to the next level, check out the Rapid Blogging Blueprint. This is a premium level training that takes you through each and every step of setting up your own highly profitable blog and profiting from it. You can check it out here.


A longtail keyword phrase would be something like this: “the best diet after pregnancy.” Over time, as your blog becomes an authority figure, you may find that you’re also ranking for the broad terms as well.

Use a Google sitemap plugin. This plugin helps Google have quick access to a sitemap, rather than you having to manually create a sitemap that helps guide their robots or spiders around your domain.

Consider an SEO optimiser plugin to give your blog a boost. There are many plugins that help you maximize your blog posts on autopilot. Do some research and see what works best for your needs.

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