As mentioned in the last post, the next reason for using social media marketing is:
Traffic!
If you are still trying to build a following using organic traffic and you scream when Google keeps destroying your rankings with one of their ongoing updates, then stop NOW.
Social media can bring you a steady, long term, reliable a stream of traffic to your sites and blogs, without having to worry that some algorithm will come along and wipe you out.
And if you have a little money (and it doesn’t have to be a lot) you can pay for traffic using ads to either drive people to your opt-in pages or to increase Likes to your fan page. Both are good strategies and should be included in you social media marketing arsenal.
In the final post in this mini-series we will look at control…
