Jason’s Tips
Develop A Content Publishing Calendar For Your Blog

Creating a content calendar that includes matching promos, helps ensure that you meet business goals, such as list building. When you plan your written content, match it to an existing or new opt-in freebie.
Write it all on your content calendar so you can remember what purpose each item serves.
OK, let’s look at how you can flesh out your content marketing calendar.
Set Your Goals

A few goals you might set are to expand brand awareness, promote thought leadership, increase word of mouth, get more leads, or make sales.
A funny meme can help you get more likes, shares, retweets, and spread brand awareness.
Product & Freebie Benefits

The best way to ensure that your content works with your products and freebies is to get familiar with them.
In other words, you must know “what’s in it for them” and what problem it solves.
Plan Publishing Frequency

Always publish to your website first and foremost. It will serve as the hub of your business and support content will lead visitors back to the site.
If you add “supporting content” on social sites, you can safely plan on adding something several times per day. Make sure each addition is “fresh”; otherwise, you will lose followers, instead of gaining opt-in subscribers.
Create, Curate, Or Contract

You’ll want to create some of the content yourself, but content can also be easily be curated or contracted out.
Another option is to collect related bits of information from multiple places to create something new.
Write it Down

Once you have created your plan, write it down.
You can use a spreadsheet or even a Google Calendar. The WordPress Editorial Calendar plugin can also help you pre-schedule and keep track of your website’s content.
All of this is content, so it makes sense to plan a week or more at the same time. Planning this way helps to ensure that you have every piece of content needed to meet your goals. In this case, the main goal focuses on growing your mailing list.
Post Content Regularly

Posting content on a regular basis is important. When you post unique content in a variety of places, it gives your audience more opportunities to see what you’re publishing and promoting.
Therefore, stick to your plan and ensure that you add new, relevant content on a regular basis.
Website/Blog

Content comes in many forms. Add a variety to keep readers’ interest and meet their needs. Inform and educate your audience with relevant audio, video, memes, infographics, charts, interviews, how-tos, statistics, and more.
What’s important is that you post something regularly, at least three times a week, to drive traffic to the content and the related opt-in offer.
Social Media

Each social media platform has a different “personality” so it’s important to post regularly. It’s also important to look at your analytics so you can identify when your audience is most active and reading.
However, check the rules and “best practices” at each platform to get recommendations specific to that site.

Don’t neglect to email your subscribers regularly about new content on the website or provide them with exclusive info related to that content.
Ask subscribers to “share” the website content with their friends, associates, and even customers/clients, when appropriate.
Enlist the help of your subscribers and reward them for that assistance with a special offer just for them.
Guest Posting

To get more traffic and opt-in subscribers from your guest posts, link to an opt-in that is relevant to the audience in your author profile or byline.
This gives you a huge incentive to guest post exceptional content frequently.
This is a win-win-win opportunity when you post on a regular basis.
Providing content for a variety of locations helps to increase targeted traffic and targeted traffic increases opt-in rates. The more you publish, the more people read your quality content and see your opt-in offer…unless your headlines aren’t persuading viewers to click to read more.
And remember, if you want to know the best way to get started with blogging you can check out Rapid Blogging Blueprint, a premium training on creating and monetising a blog the right way.
Or you can simply click on the featured resource below for a free Blogging Fundamentals report; download, read it and take action 😊
9 Truths You Must Embrace To Be Successful

It’s a no-brainer. Everyone wants to be successful, right? And in theory, everyone can be successful. But you may have noticed that most people give up way before they achieve their goal.
Or they’re happy with some short-term success, early on in their careers. They choose to stay in comfortable stagnation and think that success is only for highflyers.
Here are nine hard truths you must embrace to succeed.
Success Is Different For Everyone

Not everyone perceives success in the same way. For many of us, and the way society paints it, success is about making money, having power and influence. It’s about being asset-rich with a big house, a big car, and expensive possessions.
What sort of life do you want? Lots of travel, or the big house ideal? Or do you want to alleviate poverty or discover new health treatments? Are study and research your passion? Or do you want to balance your life and family commitments?
Maybe being home in time for family dinners and keeping your weekends free is your priority.
Take the time to work out really what success means for you. You will be much more motivated to achieve it and much happier when you get there! Whatever success means for you, focus on that.
Be Prepared For The Cost

Whatever your success goal is, you must be prepared to give up some comfort to get there. Because whenever you make a choice, you are also choosing to give something up or to miss out on something.
If you want to focus one hundred percent on being a CEO in five years times, you are choosing to spend all your energy and time on achieving that goal. There won’t be much time left over for friends or family.
There won’t be time for a lazy weekend or vacations. That’s the cost.
If you choose to prioritize family time, you are giving up the opportunity for fast-tracking your career.
Whatever your decision you must be prepared to be flexible, to learn and adapt to changing circumstances. You must be ready to grow and to sit with discomfort.
Prepare For Some Pain

Being successful may not be a comfortable road. In fact, comfort is the enemy of success. If you’re comfortable, your energy goes down. You’re not going to take chances, and you’re not going to explore.
If you want to stay in the same position, if you choose safety, then that’s your choice – but accept that this will not lead to a successful life.
Growing and learning and being prepared to start again, acknowledging that you don’t know everything – these can be painful concepts to accept. And that is why most people choose not to learn and grow.
But the road to success requires you to be humble. It requires you to accept that you still have so much to learn. To be truly successful you need to be constantly changing, constantly becoming a better version of yourself.
Prepare To Fail

Fear of failure is what prevents many people from succeeding. They think that failure is final and conclusive and ends up defining you as a person. The most successful people allow themselves to fail.
But regardless of how you came to fail there is only one way out that leads to success.
You assess, and you learn, and you don’t make that mistake again. You don’t beat yourself up. You see that failure as a stepping stone to your future success.
Don’t Confuse Willpower With Commitment

People tend to mistake willpower for commitment. Just wanting something to happen will not make it so. That’s why most New Year’s resolutions don’t work.
If willpower is teeth-gritting, ‘in spite of’ negative energy, commitment is a different kettle of fish. Commitment is positive. It assumes that your goal is achievable and getting there will happen. It is a considered approach to achieving goals.
Commitment focuses your energy, your mind and your passion on achieving something that is truly important to you. If you’re committed to your goal, you will plan and work and adapt to get there.
Show Up

Persistence and consistency will beat innate talent every time. To achieve anything, you have to show up and keep showing up day after day, week after week, month after month.
But by breaking your big goal into smaller steps, you’ll slowly build up one small win after another.
Before you know it, you will accomplish what you set out to achieve.
Plan For Success

Key to this is accepting that you need to treat your goal of lasting success as a marathon, not a sprint. Short bursts of activity will leave you depleted and discouraged and more than likely you’ll give up.
Success is a lifetime project. If you truly want to be successful, treat it like any other big project.
The other advantage of mapping your success is that you consciously take control of your destiny. Planning for success means you don’t think of success as a mysterious innate talent or a piece of luck. It is something you can decide to have and work hard to achieve.
Discard The First Draft

Successful people know that they won’t achieve their goal immediately. Or even anytime soon. They know that whether your goal is to write a book, discover the cure for cancer, or win an Olympic medal, your first efforts will suck.
And there will be lots of versions before you get one that you’re happy with and finally use.
Take heart from Edison, who famously tried more than a thousand times to invent the light bulb that worked. In his view he merely got thousands of poor alternatives out of the way, so he could invent the one that did work.
Don’t give up at the first obstacle. If your first version sucks, be glad you’ve got that out of the way, so that you can get closer to the right one.
Learn To Say No

If you’re focused on achieving success, you’ll have to learn to say no. And not just say no to things you don’t want to do. You’ll have to turn down some really attractive offers, things that sound like fun, even opportunities that sound great.
Because if they don’t align with your goal, they are just distractions. Saying yes to too many things scatters your energy. Obligations that you feel you can’t refuse are also distractions.
If an opportunity for a vacation with friends comes up and that clashes with a work priority, you’ll have to choose between pleasure and achieving success.
Being aware of the opportunity cost will help you to say yes to the great opportunities that align with your goal, and you will be successful.
Mastering success above all means being aware of what you’re choosing and why. Consciously working out your version of success and working towards it will help you to have a happier, more meaningful life. It means choosing growth and learning and adapting.
Above all, it means choosing a path that may not be easy but leads to your success.
And having a strong mindset is critical to any attempt to staying focused and motivated to achieve success, so click on the featured resource below to get a free report on how to develop a strong mindset. Download, it read and take action 🙂
3 Types Of Affiliate Marketing Landing Pages

As an affiliate, your job is to connect buyers and sellers. You’re a middleman. That means you have the power to decide where you send the visitor when they click on your links.
Of course, you will already have picked your niche and found a hungry market, right? If not, you can find out more down below 😊
The landing page is the initial place your traffic goes to – and there are different strategies involved in courting them to a sale.
Product Sales Page

The first place you can send someone is directly to the product. You can grab an affiliate link to your favorite product, go directly onto Instagram or Facebook, and write a short review with your thoughts.
But this strategy isn’t something you can build a long-term business on. It offers some benefits, but nothing that allows you to comprehensive conversions over time. For that, you’ll want to send them to your blog or squeeze page.
Blog Post Page

A blog landing page allows you to really go into depth on a subject with a product review that exhaustively answers all questions or doubts that the person may have.
Make sure you have an opt-in form on this page so you can grow your email list, and embedded links to various offers in your post. If these links are to affiliate products, you can ‘pre-sell’ the product in the article and then they will be much more likely to buy the product when they get to the sales page.
Squeeze Page

A squeeze page doesn’t give you as much opportunity to convert the visitor into a sale right at that specific moment in time, but it does give you the ability to court the customer for weeks and months (if not years) afterward.
As stated in the previous section, an even better combination is to use an opt in form on your blog, so that you have the ability to give your comprehensive review and collect the contact information of your visitors.
So, ideally you would never send traffic direct to the affiliate product sales page, but to some kind of bridge page where you can capture their details before you send them to the sales page.
That way you are building your list and maybe getting some nice affiliate commissions into the bargain 😊
Of course, the key to your online success is always testing and tracking. You want to see which of these landing pages delivers better results for you and then ramp up those efforts.
Then, once you find the one(s) that have the best returns for you traffic-wise, you want to take those pages and split test them to see if you can boost conversions by tweaking small elements to the page.
That might include colors, headlines, order buttons, text versus graphic links, and more. There are tools you can get to actually track it for you and rotate the pages for you automatically.
So, you know where to send traffic to, but do you know the best niches to target with affiliate marketing? Let’s take a look…
What Are The Top Affiliate Marketing Niches?

The top niches aren’t specific to affiliates versus product creators.
Bear in mind that all these can be further split up into sub-niches and the further you drill down into a niche, the more targeted your audience will be, albeit a smaller audience.
Dating
Relationships are one of the top niches online – people wanting to meet compatible matches and people wanting to save their existing relationships.
But this isn’t really a problem as there are some very good products or courses out there that you can promote if you are thinking about going into the dating niche
Money
Money is a similar niche that primarily has digital info product courses available to promote.
You can target people wanting to save money, people wanting to get out of debt (not the best if they are suffering with this) or those wanting to make money (could be online or offline).
Diet
Diet is a sub-niche of the health and fitness niche and is one that’s evergreen in nature, suitable for both genders and many age groups – plus it offers a bevy of opportunities to sell both digital and tangible items.
On the tangible side, you could promote many things in the diet niche on sites like Amazon. You could do a review of an info product course and then pair it with tangible promotions for things like treadmills, elliptical machines, DVD exercise sets, Kettlebells, supplements and more.
Personal Development
Self-help is a popular niche. People are looking for more mindset advice – stress relief, for example.
There is also the option to find coaching programs in this niche which will inevitably sell for a much higher price and therefore higher commissions for you.
Insomnia
Insomnia is a popular niche. Sleep disorders are very common and there are both digital and tangible products available for you to promote on your site.
A review site would be a great idea for many of these items; write a review, send traffic to the article and link out to the product(s).
Coffee
Coffee and other gourmet foods are popular.
The coffee niche has exploded in recent years so this is one to definitely look into if you are interested in this kind of niche.
Parenting
Parenting is a popular niche, too. This is a niche where moms and dads like to get advice on raising their kids, but they also have many tangible items to buy like nursery furniture, toys, educational items, clothes and more.
Once again, it may be good to drill down a bit deeper such as pregnant moms, single moms, bringing up teenagers etc.
Pets
Pets are great affiliate niches – and you can specialize in one that you enjoy – dogs, cats, and tropical fish being the most popular.
And let’s face it, most pet owners are fanatical about them; some probably treat them better than their kids 😄
Homeware
Household items are a big niche – and this goes for both indoor and outdoor.
They also buy info products to go with them, like how to grow tomatoes – and you could sell everything from the seeds to the pots they grow in!
If you want to know more about affiliate marketing, then check out the featured resource below for a free report; download it read it and take action 😊
How To Be More Efficient

You hear all the time that you or your company needs to be more efficient. But do you know how to accomplish that?
And with more people working at home, efficiency and productivity are the name of the game at the moment.
Efficiency seems like a word that is thrown at as the end-all be-all answer to problems within an organization.
However, without a proper plan, the likely result will be confusion and chaos, and this could potentially have the opposite effect! So, you need to plan out how you and/or your employees can become more efficient
The following ‘efficiency hacks’ can help you when you are given the initiative to be more efficient.
Learning

Always be on the lookout for how to improve your job or your teams’ jobs.
This often requires learning new skills. The more you learn, the easier it will be to find alternative methods that work better.
Anyone who wants to be successful in life should be constantly learning.
Organization

If your office environment is cluttered and there is no sense of organization, it can impact the productivity of the entire group.
This can include such aspects as desk clutter, filing, and even ergonomic issues and proper placement of fixtures or furniture.
Automation

When you find ways to automate, this frees up your staff to work on more important tasks.
Mundane tasks that eat away the time of your staff are the best candidates for automation. It is possible to go overboard with automation which can cause slowdowns when the automation processes fail.
Try to determine the best tasks to automate without overdoing it.
Delegate

If you are micromanaging the work of your team, you won’t have time to handle your own tasks.
But you should guide them rather than simply doing everything for them.
Outsource

With corporate cutbacks, delegating may not be easy to accomplish.
The benefits of outsourcing are that it does not increase the company’s headcount. And as a solopreneur, you can outsource content and product creation and then you can concentrate on the marketing.
If you want to know more about outsourcing, you can download a really useful free report here.
Time Management

If you and your team are not managing your time efficiently, you are going to find it hard to move the company forward.
The likely result will be high turnover at times when team members are needed the most.
If you are working from home, especially if you are an entrepreneur, you can employ the Pomodoro technique. If you want to know about this, check out this post here.
Time Management And Efficiency Go Hand-In-Hand

If you want to know the best time management system available, the answer is, choose one. This may seem like a cop-out to you. But it’s like a gym membership. What is the most expensive gym membership available? The one you never use.
The key is to find one. That is going to be one of the main components of increasing your efficiency. If you read about a particular system, implement it for a couple of months and see how it goes.
But and this is crucial, keep going. The worst time management system is not having one. You will be spinning your wheels if you go this route.
Time management is going to take discipline and habit, especially if you haven’t been doing it. You need to get started, and you continue using it. If you are one that believes habits form in 28 days, then use your system for 28 days.
Just make sure you have something in place that allows you to evaluate that system. Hopefully, you will be experiencing higher productivity during that period.
Once your time management system is habitual and useful, there will be no stopping your progress.
When you discover a time management system that works for you, become an advocate. You can help others and, in the process, help yourself. If you and your team are operating more efficiently through the use of proper time management, your company becomes a bit more efficient as a result.
Who knows, your team may become the model for the company. Stranger things have happened.
One outcome that is highly likely is your team will get recognition. You will get your tasks done faster and will be able to take on more than you were able to before.
Want to learn more about increasing efficiency and productivity? Then check out the featured resource below to grab a free report; download, read it and take action 😊
Continuity: The Secret To Reliable Profits

When you first get started online, you might be worried. Frankly, you probably should be worried.
Yes, you made sales this month. But will you make sales NEXT month? And how will you pay the bills if you don’t make sales?
It can be scary going from a job where you know exactly how much you’ll get paid and when you’ll get paid to working your own business online.
Of course, online businesses don’t have the large overheads that physical businesses do, and you can get started for virtually free, but for most entrepreneurs the slowly, slowly approach can be a lot to swallow and they want to dive in head first. Sound familiar??
Once you have your business up and running, what then?
In your business you might have a brilliant month and then two months of starving followed by a mediocre month followed by (hopefully) another great month.
The trouble is that if your business is your sole source of income, you want your profits to be a lot more reliable than that!
Or… how do you KNOW for a FACT that next month you can make the mortgage payments and eat, too?

Simple – continuity programs. Call it what you want – memberships, recurring payments, monthlies, etc.
It all boils down to getting people signed up into a continuity program so you can continue to get paid month after month.
Now you have a choice here: You can either promote other people’s continuity programs or create and promote your own.
Drive the traffic, offer your own bonuses, and do what you’ve got to do to get people signed up.
The problem, of course, is that in exchange for less responsibility, you also have less control and more competition.
The membership site owner has control over content. If s/he takes a “churn and burn” mentality and doesn’t care about keeping members happy, then people won’t stay long. You’ll have to continually make new sales, which isn’t what you’re looking for.
You want stability. That’s why you only want to promote truly great memberships and continuity programs that deliver a ton of value.
As to competition, you are competing with every other affiliate who is promoting the same program.
Unless they’re on someone else’s list (they are) who has already promoted the program. In which case, you’re not going to make many sales.
Promoting affiliate memberships is a give and take. Less responsibility, no control and lots of competition.
And this is why you might want to start your own membership. Look around and see what people in your niche desperately want and need, and then fill that want with your site.
Outsource the content creation if you can, so you can focus on the important part – filling it with people.
Use either a WordPress plugin such as Wishlist Member or an independent solution such as Product Dyno to create your membership site.

Once you’ve got your membership site up and running, it’s time to get busy promoting it. Use every technique you can think of and track everything.
Find out what your best sources of traffic are, and then put all of your effort into just those methods.
9 out of 10 new members are coming from Facebook, so what are you going to do?
Drop all of your other methods and focus exclusively on the Facebook advertising.
Get your conversions up and your costs down and now you have a viable way of getting a continuous influx of new members into your site.
One thing you need to be aware of is that selling a membership can be a big ask with cold traffic and your conversion rate probably won’t be stellar.
So, what you could do is offer them a cheap product upfront to get them into your funnel, and then offer them your continuity program.
Plus, most folks won’t even notice a payment for $10-20 leaving their account every month.
Another thing to think about is whether you want to be creating content month after month, year after year. You could outsource the content creation if financially viable, or you could create a fixed membership site with 12 months of content that the customer pays to access.
Want even more members? Show affiliates how well your offer is converting, and you can get them to promote your membership site, too.
There are plenty of affiliates out there who want that continuous, month to month income that a good membership site provides. All you have to do is show them that your funnel is converting, and members are sticking.
Naturally, there are a lot more details than this to starting a membership site. But hopefully this gets you thinking in that direction.
One more thing – the first site is the hardest. Once you have a membership site that’s clearing at least a couple of thousand dollars each month like clockwork, continue to build on that one while building your second membership site, and so forth.
Create a membership empire to secure your finances, and then you can experiment with anything you like.
Security first, right?
By the way, if you want to know more about outsourcing check out this article here and the featured resource below where you get a free report all about successful outsourcing; download, read it and take action 😊





