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Every blogger who earns income from their blog knows that the only way you can make money is by getting and keeping the traffic coming. Without your readers, you wouldn’t be making money at all.
There are lots of ways to get them there, but the question is – how do you keep them returning? If a reader isn’t impressed by your blog at all, then they’ll leave your blog, never to return again.
With them goes their blog’s traffic that you could’ve benefited from if they’d linked to you. Here are some tips to make your blog appealing enough to keep the traffic there to earn you some money.
Design
The most common mistake some bloggers make is in their blog’s design. Blog readers not only look for interesting and informative content – they also want to come to an inviting space to read it.
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The blog’s design needs to be inviting to them and comforting. It’s crucial not to have anything that would annoy them to the point of leaving because they can’t stand it. Make sure you’re not annoying them with colored font that’s hard to read or a bunch of graphics that are too distracting.
A few animated graphics are fine, but don’t have flashing ads and glittering graphics detracting from your blog’s message – or your strategically-placed advertisements.
It’s fine to use colored font for your posts, but make sure it’s easy to read. A pale yellow font color against a pure white background may be too difficult for the visitors to read. They shouldn’t clash with the background color either. Clashing colors can give visitors headaches, so they’ll leave your site without bookmarking it for a later visit.
Content
The other common mistake bloggers tend to make is with their content. Some bloggers don’t update very often. If you only post once a month, your readers will forget you’re there and won’t return to your site.
Post to your blog at least two to three times a week to keep human visitors and search engine spiders coming back.
Some bloggers also make the mistake of only providing text content to their blogs. Text posts are great, but mix it up a little every once in awhile with multi-media formats. Provide some interesting pictures, audio files and videos. Offer a little variety and your visitors will come back to check and see what else you’ve been up to.
It’s also important to stick to your blog’s niche topic. If you’re blogging about Homeschooling, then stick to that topic. Providing information about a celebrity’s latest excursion will turn off your readers unless it somehow relates to homeschooling.
To make your blog successful in bringing you money, make sure you make the blog appealing to your readers. If your readers keep coming back, your chances of making money from your ads and offers will increase.
Of course, having a good looking blog is only part of the puzzle. You have seen that you need great content to share with your readers but how do you go about finding and creating that content? Let’s take a closer look…
How To Find Great Content For Your Blog
In order to make your blog a successful money making entity, you’ll need to get traffic to it and keep them coming back.
The best way to do this is to provide the best content you can in your niche and make it interesting to your blog readers.
Even the most successful bloggers start to run out of their own original content to post about. Some resort to scraping the bottom of the barrel to find things to discuss, but that ultimately loses them readers, which means less money streaming in.
Ideas
Where do you find great ideas to post about? There are actually many different things to use to get you out of your stuck-in-a-rut mode. These may be simple techniques to use, but they can be effective if used right. Here are some things to try the next time you get stuck for something to write about:
Scour the news sites – Search the news sites like CNN, MSNBC, and FOXNEWS and see if you can find a top story that you can blog about. Instead of just linking to the story, add your own accounting of it.
You can post about your personal feelings toward the story or ask your readers what their thoughts are on it. Just make sure the story somehow relates to your blog’s topic.
Check out your fellow blogger’s sites and see what they’re blogging about – It may seem unethical, but as long as you’re not stealing content, it’s perfectly acceptable to see what the community is interested in.
Is there a post that catches your eye? Is there something you can add to that post? A new spin you can put on it? Media outlets always have an eye on the competition to see what others are doing – and you should, too!
Research
Internet research – Do a search on the Internet for your blog’s topic. See what information you can come up with concerning your niche.
You may become inspired by something you’ve read there or you may think of some comments to post about it.
Check the video sites – YouTube has a zillion different videos out there that you can add to your blog. See if you can find one that relates to your blog’s topic. Post the video to your blog and have your readers share their thoughts on it.
And what about podcasts or audio sites? You could try searching sites like Soundcloud to find audio to add to blog posts to enhance them for your readers.
Reviews
Consider doing reviews – Reviews can be a good filler to use while you try to get inspired again. Choose some articles, websites, books or whatever you can think of that’s related to your blog’s topic and post a review of it. If it’s a good review, add your affiliate link and make some money from your opinions!
Daily activities – Think about what happened within your day that you might be able to work into your blog as long as it’s relevant.
If your blog is about flowers and you happened to go for a walk and saw some flowers on the way, use that as your post. Let your readers know what kinds of flowers are seen in your neighborhood and if possible, take come pictures to add since visual stimulation enhances the reader’s experience.
You can easily get back your inspiration for your blog posting if you look to other sources. They can help you come up with ideas of what you can share with your readers or they can give you a nice filler until your personal inspiration comes back. Don’t lose readers just because you’ve lost your blogging muse!
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