10 Tips To Make Your Blog Posts More Interesting

10 Tips To Make Your Blog Posts More Interesting

“I learned that by being entertaining you make a connection with another person.” – Robin Williams

There are several reasons why someone would start a blog. Maybe they wish to build an audience or an email list. Or maybe they wish to have an authoritative site and make money online with affiliate marketing.

Whatever your reason for building a blog, ultimately, you’ll want people to see it. To attract people to your blog, the content needs to be excellent and your blog has to look great.

In this article, you’ll discover 10 ways to ‘spice up’ your blog posts and your blog overall. Apply these tips and you’ll definitely make your blog more interesting and attractive!

By the way, if you are serious and want to take your blogging to the next level, check out the Rapid Blogging Blueprint. This is a premium level training that takes you through each and every step of setting up your own highly profitable blog and profiting from it. You can check it out here.

Are you ready to get started? Let’s go…

Use Attractive Images

A picture says a thousand words. If you want your blog to be interesting, you absolutely MUST break up the text with images – and ideally, all your images must have a caption between them.

When was the last time you came across an image and didn’t read the caption?

Almost never. People like making sense of the image and the caption reinforces their perception of what they’re seeing.

There are 2 types of images you can use on your blog:

  • Creative commons images (free)
  • Royalty-free stock photos (paid)

You can get creative commons images from sites like Pixabay, Pexels, Unsplash, etc. You won’t need to pay a cent for them and can use them in your blog posts.

Some of these sites will allow you to use their images for free, but you’ll need to credit the image creator. You can do this in the caption.

Royalty-free stock photos can be purchased from sites such as IstockPhoto. Generally, these photos tend to look much better than what you’d find in the free sites.

Furthermore, the sheer variety of images in the paid image sites will mean that you can find photos that very closely match your content.

Use photos in all your blog posts. They’re one of the best ways to make your blog posts ‘pop’ and capture the readers’ attention.

Use Quote Images

People love quotes. Social media is replete with motivational quotes. Even the latest trending, “Let’s go, Brandon!” is a quote. Ingenious marketers are using that quote on mugs, t-shirts, etc. and making tons of sales.

You can always do a quick Google Image Search for quotes related to your blog post. For example, if you’re writing a blog post on productivity, a quick search for ‘productivity quotes’ will bring back these results.

Now all you need to do is compile a few quotes and verify that the quotes and the attribution is correct.

You’ll then need to create your own quote images for your blog. Do NOT use the images you find via Google Image Search. Most of these will be copyrighted images. You need to make your own… and it’s easy.

There are 2 excellent solutions for creating quotes:

Canva is free to use. Stencil and Snappa are paid options.

There are also other websites that you can use such as Quotefancy, Quozio and MediaModifier.

Quote images have the same purpose as stock photos – to break up the monotony of the text and add a dash of color and ‘punch’ to your blog posts.

Memes And Gifs!

Memes have been all the rage for the past 7 years or so. They show no signs of waning in popularity. Because memes are shared all over social media and they’re usually humorous, people automatically look at memes hoping to be entertained.

You can make free memes with a meme generator such as Imgflip or Kapwing. It’s best to have a good sense of humor when creating memes. If you lack ideas, you can visit Me.Me for inspiration.

An important point to note is that not every niche lends itself well to memes. If you’re in a serious niche such as ‘coping with grief’, you’ll want to be very careful using memes. You might be able to get away with one or two memes just to lighten the mood, but you don’t want to appear flippant.

There’s a fine line to walk here. You’ll have to exercise common sense when using memes. The same applies to using gifs that you can find on Giphy, which you can embed in your blog posts.

Remember to use memes and gifs in moderation. They work wonderfully well for grabbing attention, but too many of them can be distracting.

Break Up The Text

Reading text on a screen is a lot more stressful on the eyes than reading a paperback. This is why it’s imperative that you break up the text in your blog posts.

For starters, keep your paragraphs 3-5 lines long. Forget what you were taught in school about paragraphing rules.

When you’re online, readability is everything – and if the reader gets tired reading your content, they’re just one click away from Facebook or Kim Kardashian’s Instagram account.

And they’ll leave your blog and you’d have lost them. So you definitely want to break up the text on your blog post into smaller bite-sized chunks.

As mentioned earlier, you can use images, quotes or even have sub-headings (H2, H3,etc.)

The sub-headings will make the content easier to read for skim readers and you can have an extra line break before every sub-heading so that there’s more white space in your blog post.

You’ll want to maintain the same format of headings and sub-headings throughout your blog so that there’s uniformity and consistency throughout your blog.

Use Videos

Nothing grabs more attention than a video. These days, most people prefer watching videos over reading. So, you’ll definitely want to embed a video in your blog post.

There are two ways you can do this:

  • Create your own video (RECOMMENDED)
  • Use someone else’s video

Creating your own video is the recommended option because it puts a face and a voice behind the blog. People like watching other people.

Even if you’re shy and prefer to do a screen recording using a tool like Camtasia, your voice will still engage your readers. Just make sure the video is interesting.

One of the benefits of creating your own videos and having your own channel on YouTube is that your videos will attract traffic. You can then have links in your video description that points viewers to an opt in page to build your list. Or you can point them to your blog posts.

If you decide to use someone else’s video on your blog, you’ll probably be embedding a video from YouTube. This is legal and nothing to worry about.

Just click on the share button…

Then click on ‘Embed’ and you’ll be given the code to copy and paste in your blog.

The video will show up in your post with the play button. You can use a video to break up the text on your blog.

Quality And ‘Flow’ Of Content

No matter how many attractive images and engaging videos you use, at the end of the day, the quality of your written content will decide how interesting your blog post will be.

The content needs to flow well and should not feel like a mishmash of clunky paragraphs virtually stapled together to form a post.

Each point needs to lead to the next and so on. That will make the reading process smooth and seamless. Being a proficient writer will definitely help here.

If you dislike writing, you can always hire expert writers on sites like Freelancer. Always make sure that the content reads well, and is interesting and engaging.

Many marketers try to optimize their blog posts for SEO (search engine optimization), and they end up adding keywords in parts of their content just to rank well. Very often, these keyword-rich sentences don’t fit in well with the content and can sound awkward.

So, if you’re trying to rank your blog posts for specific keywords, make sure the keywords are woven seamlessly into the content so that the reader experience is good.

Use Infographics

This tip is especially useful for content that needs to be simplified. Any listicle can have an infographic created on it.

When creating an infographic, you’ll want to distil the blog post and use the most important points as your infographic’s data points. Keep your points short and succinct.

An infographic doesn’t require too much text because the icons and symbols in the image will convey the message effectively.

What matters is that the infographic is a derivative of your content. This will make the it congruent to the entire blog post.

Once the infographic is completed, you’ll insert it in your blog post (somewhere in the middle or at the end. This will help to break up the text or sum up your content in one neat image.

If you have no idea how to make an infographic, you can easily hire a freelancer on Fiverr to create an infographic for you. It’s very affordable.

Typography And Readability

The font you use on your blog needs to be legible and easy on the eyes too. There are countless articles written about fonts and font pairing. You may wish to use 2 different fonts – one for your paragraphs and one for your headings.

The most popular and effective fonts for a blog are:

  • Tahoma
  • Arial
  • Verdana

Avoid using cursive fonts or other fonts that look stylish but when used in large blocks of text becomes difficult to read (e.g. monotype corsiva).

When it comes to readability, the font size matters too.

Avoid making your font size too small. Many older people will find it difficult to read your content. 14pt is the new 12pt!

When your font is legible, reading the content becomes less taxing on the eyes – which means your readers will not get tired easily. Your blog’s bounce rate will be lower and this will give your blog posts an SEO advantage.

The color of your font makes a difference too. Avoid using light grey font on a white background. Some websites will mention that having lighter text is easier on the eye. That may be true, but if it’s too light, it’ll strain the readers’ eyes instead. So exercise common sense here.

Your WordPress Theme

If you’re using WordPress for your blog (and most people do), the theme you use will play a huge role in your blog’s appearance. Avoid using free themes. The paid ones have more features and usually look much better.

There are thousands of themes on the market. You’ll need to decide what theme you want, depending on the type of blog you’re creating.

Many of the most popular themes have a lot of flexibility so that you can toggle between the different options and make your blog look exactly the way you want it to.

Some of the most popular themes are:

A good theme will not only give your blog a clean appearance and make it look professional… but it will also load fast. We live in a day and age where people want everything fast.

If your blog takes ages to load, you can bet you’ll be losing visitors by the boatload. They’ll just close the page (while it is still loading) and will never see your blog. So, use a WordPress theme that has a fast load speed.

You can check the speed of your blog here: https://gtmetrix.com/

Your Opinions And Stories Matter

People love watching and listening to others. It’s why Oprah is a billionaire with her talk show. It’s why Joe Rogan’s podcast gets downloaded millions of times… and it’s also why reality shows still remain as popular as ever.

As a species, we’re curious to hear and watch what other people say and do. Why else do you think social media is so addictive?

When you’re writing a blog post, even if it’s a serious topic, you’ll want to inject your opinions and stories within the post. If you have no stories of your own, tell other people’s stories.

There are many movies based on other people’s life stories. Rocky, The Pursuit of Happiness, The Blind Side, and many other poignant movies are stories about people’s trials and tribulations… and how they overcame all odds.

There are always opportunities to add your own stories and opinions. It’s better to be opinionated than to have no opinions. Even if your opinions are polarizing, you’ll still benefit by building a tighter audience who agrees with what you’re saying.

They’ll feel that you’re authentic and are on the same page as them. This is the type of ‘loyalty’ you want. You don’t want your blog to be sterile and bland like vanilla. You must let your personality shine… and your readers will enjoy reading it.

In Conclusion…

These are just some of the many ways you can make your blog posts interesting. Always remember, you’re writing for other people. You want their experience on your blog to be an enjoyable one.

If you can do that, your blog will always have a loyal following, and if you monetize your content, you’ll see sales and profit.

It all starts with giving the people what they want.

“The currency of blogging is authenticity and trust.”

– Jason Calacanis

If you really want to know more about the power of blogging, you can take a look at the Rapid Blogging Blueprint training course or if you just want a few pointers for now you can grab the featured resource below for a  free blogging report; download, read it and take action 🙂

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